These are casual invitations designed for my friends and family as per their personal requests. They are constrained in 2D with focus on effective messaging. Their main purpose is to serve for all the online messaging and online invitations, reminders, and presence.

Discipline: Graphic Design, Visual Design
Timeline: 1 Week each invite, with a few iterations/changes after feedback
Technology: Adobe Creative Suite
Association: Personal requests from friends and family

These invitations are casual invitations that can be designed and printed in simple 2D. Creating invitations with extensions, fancy props, book style, etc are limited by the printer/press chosen to bulk-print these invitations, and hence my preference lies in 2D with the messaging being effective.
Note: These invitations are personal reflections of my friends and family for their celebrations and ceremonies, and not all context and facets can be explained as the meaning lies within their family and circle of friends. They have agreed to display them publicly.

Process
I do not follow my elaborate design process for wedding invitations unlike designing logos, infographics or merchandise. I go in from a two perspective iterative process with an input-output iterative cycle and then let my heart take flight, as long as my friends requests are satisfied or if I am able to convince them of the aesthetic choices and meanings.

 

The Wedding of Ashank and Meghna

Input

  • They wanted a representation with PlayStation and Cupcake.
  • They wanted this to be for their inner circle of friends and did not want to make it ‘too romantic’.
  • They wanted a rough, quirky look.

Output

  • Fonts: Three varied free fonts for content, names, and addresses borrowed from dafont.com, to maintain quirkiness and structure.
  • Directly used their symbolism for the objects requested.
  • Developed my signature of love and location with the multi-location-tag into a heart.
  • The text does pretty much the talking.

 

The Wedding of Shashank and Divyashree

Input

  • They had no specific requirements, so I asked them to brainstorm with me and throw me keywords, of what they think of each other, how they want to present themselves in the invitation.
  • Here too, they did not want the invite to be ‘too romantic’.
  • Their main concern was to mention the wedding and the two receptions clearly along with their time and venues.

Output

  • Fonts: American TypeWriter font all throughout
  • I made a crossword of all their personality traits and attributes and to represent how their different worlds merged into one marriage – the main big heart.
  • I used my signature of love and location again and the red helped make clear the venue and times in the otherwise black and white setting.
  • The bride’s father suggested using SHA-DI (pronounced as Shaa-thee) the starting of both their names, which in Hindi means marriage. I loved it and incorporated that too.
  • The entire theme of this invite is ‘meeting at crossroads of life’ suggested by the crossword puzzle and the black and white border crossings.
  • While they did not want it to be ‘too romantic’, I convinced them that the tiny hearts are definitely required.

 

The Christening and Baptism of my nephew, Zack

 

Input

  • This was a request from Zack’s parents, my brother Savio and my sister-in-law Nikita. It was also very personal for me, as I am Zack’s Godfather and only Uncle and he’s my most beloved and only nephew.
  • Zack’s parents wanted a dark and blue theme inspired by some images they saw online.
  • The only idea that occurred to me within my limited time frame was to use the “slate”. When we were kids, during our time, the slate was a common learning tool most children used in their kindergarten. I guess now that has faded into charts, blocks, and much more colorful and customizable media.

Output

  • Fonts: ‘Chalk It Up’ single font throughout
  • I borrowed a slate background from creative commons, and just ran down the text in the chalk font, with focus on of course the name, and slight focus on the parent’s names.
  • I first chose a more white-ish-aqua-turquoise blue, but the parents wanted it more towards sky-blue. So I just made that one iteration.
  • Also, I borrowed the baby object images from thenounproject.com and then after feedback from some of my friends, I added the broken chalk effect to these images as well, just by dabbing the eraser over them, in Photoshop.
  • Both the parents and I were happy with the invite, in the given time we had.